Privacy Policy

River Veterinary Care Ltd (“we”, “us”, “our”) is committed to protecting your personal data and respecting your privacy. This policy explains how we collect, use, and protect information about you when you use our website or services.

Who we are

River Veterinary Care Ltd is the data controller for personal data collected through this website. We are registered in England and Wales. Our practice is based at 47 Bell Villas, Ponteland, NE20 9BD.

If you have any questions about this policy or how we handle your data, please contact us at hello@rivervets.co.uk or call 01661 679010.

What data we collect

We may collect and process the following personal data:

• Your name, address, email address, and telephone number when you register as a client or contact us
• Information about your pet(s), including medical history, for the purposes of providing veterinary care
• Payment information (processed securely — we do not store full card details)
• Technical data including your IP address, browser type, and pages visited, collected automatically when you use our website

How we use your data

We use your personal data to:

• Provide veterinary services and manage your pet’s care
• Send appointment reminders and health notifications relevant to your pet
• Process payments and manage your account
• Comply with our legal and regulatory obligations as a veterinary practice
• Improve our website and services

Legal basis for processing

We process your data on the basis of contract (where you are a client), legitimate interest (for website analytics and service improvement), and legal obligation (for regulatory compliance). We will ask for your consent where required by law.

How long we keep your data

We retain clinical records for a minimum of seven years from the date of last treatment, or longer where required by law. Website analytics data is retained for a maximum of 26 months.

Sharing your data

We do not sell your personal data. We may share information with specialist referral practices, laboratories, and other veterinary professionals where this is necessary for your pet’s care. We use trusted third-party service providers (such as our practice management software) who are contractually required to protect your data.

Your rights

Under UK data protection law, you have the right to access, correct, or request deletion of your personal data. You also have the right to object to processing or request restriction in certain circumstances. To exercise any of these rights, please contact us using the details above.

You have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk if you believe we have not handled your data correctly.

Cookies

Our website uses cookies. Please see our Cookie Policy for full details.

Changes to this policy

We may update this policy from time to time. The current version will always be available on this page. Last updated: May 2026.